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My parents celebrating their 50th wedding anniversary a few years ago.


We are a family run business. All aspects of food are very important to us. We also believe food is life. Our bodies are designed to have foods that are as close as possible to the way nature intended. Healthy food means healthy bodies. We can enjoy foods we love without worrying about guilt and temptations. Over packaged, over processed, high fat, high sugar foods are not the best choice for anyone. Diet should be balanced in every meal, not just at certain times of the year or when we get older or when we get sick.

My father is a testament to what food can do for you. In the late 1990's he had been diagnosed with diabetes. After following the instructions given to him by the registered dietician, my mom got fed up with how those recommendations were causing more harm than good. Biggest frustration: Giving him the store bought cookies recommended best for diabetics and having his blood sugar register as spiked the next morning. The culprit? The wheat flour in the cookies.

So my mom, an avid, healthy foodie and experimenter, went to work inventing alternatives for him to eat. Her first invention became the first item we launched….The Chocolate Kika Truffle. I gave the name Kika to that dessert line because that is the name my children call her and I felt the honor to be fitting! 

Today, my father is no longer diabetic. Through careful dietary choices (no grains or severely limited in quantity, limited fruit intake, fewer carbs overall, and no refined sugars or honey) he can now enjoy the occasional store bought dessert (pictured at right - I didn't buy it!) and still have blood sugar levels in the 80s the following morning. Having alternatives to conventional desserts and snacks was the biggest key to changing his diet.

Awareness is the first step to any dilemma. We're here to help. Just let us know.

Ruth Noel

Creator, Treasured Earth Foods

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